Terms of Service

1. Service Description

The Intent Signaler is a business-to-business (B2B) SaaS platform that helps local service businesses identify potential customers through public data signals, build company intelligence profiles, and generate personalized outreach communications.

The Service includes:

• Signal Discovery: Automated detection of business intent signals (permits, licenses, property records) from public data sources within your purchased geographic zones
• Company Profiling: OSINT-based intelligence gathering on prospects using publicly available information
• AI-Generated Outreach: Draft email communications created by AI for your review
• Competitor Intelligence: Automated identification and tracking of competing businesses in your zones
• Neighborhood Prospecting: Identification of potential residential customers near your existing client locations
• Ad Audience Building: Hashed contact lists for use with Facebook Custom Audiences and Google Customer Match

2. Platform Classification

The Intent Signaler is a data aggregation and communication tool. We aggregate publicly available information and present it in an actionable format. We are not a lead generation company, referral service, or marketing agency.

• We do not guarantee the accuracy, completeness, or actionability of any signal, lead, or contact information
• We do not verify the licensing, insurance, or qualifications of any business identified as a prospect or competitor
• We do not endorse, recommend, or vouch for any prospect, lead, or business identified by the platform
• Signal data is derived from public records and third-party data providers; we are not the original source

3. Non-Endorsement Disclaimer

The inclusion of any business, individual, or entity in the Service’s lead signals, company profiles, or competitor listings does not constitute an endorsement, recommendation, referral, or qualification by the Company. You are solely responsible for verifying the suitability of any prospect before engaging in business activities.

4. Account Terms

• You must provide accurate and current business information when creating an account
• You are responsible for maintaining the security of your account credentials
• One account per business entity; multiple users may be added under a single account
• You must be at least 18 years of age and authorized to bind your business to these Terms
• You must be a legitimate business operating in the United States

5. Zone Exclusivity

The Service operates on a zone-based territory model. Each zone is a single US zip code. Within each zone, only one subscriber may hold each business category.

• Zone claims are first-come, first-served
• Zone exclusivity applies per category per zip code (e.g., only one “landscaper” per zip)
• You may claim multiple categories within a zone and multiple zones

Zone Inactivity Policy

Zones that show no activity (no logins, no signal engagement, no outreach) for 60 consecutive days may be automatically reverted and made available to other subscribers.

• A 30-day warning email will be sent when a zone approaches inactivity
• A final 55-day notice will be sent before reversion
• Any login or signal engagement resets the inactivity timer
• Reverted zones do not qualify for refunds

6. Subscription and Billing

• Subscriptions are billed monthly via Stripe
• Pricing consists of a base subscription fee plus per-zone claim fees based on density and affluence tiers
• Prices are subject to change with 30 days’ notice
• You may cancel your subscription at any time; access continues through the end of the billing period
• Refunds are not provided for partial billing periods
• Failure to pay may result in account suspension and zone release

7. Acceptable Use

You agree to use the Service only for lawful business purposes. You may not:

• Use the Service to send unsolicited bulk email, spam, or deceptive communications
• Harass, threaten, or intimidate any prospect, competitor, or individual
• Misrepresent your identity, business, or relationship with the Company in outreach
• Send outreach that implies endorsement, referral, or qualification by the Company
• Use prospect data obtained through the Service for purposes other than legitimate business outreach
• Resell, redistribute, or share lead data, company profiles, or competitor intelligence with third parties
• Attempt to circumvent zone exclusivity by creating multiple accounts
• Use automated tools to scrape, crawl, or extract data from the Service beyond normal usage
• Violate any applicable law, regulation, or third-party rights

Violation of this section may result in immediate account termination without refund. See our full Acceptable Use Policy for details.

8. Your Compliance Responsibilities

You are solely responsible for ensuring your use of the Service complies with all applicable laws, including but not limited to:

B2B Outreach (Email)

• CAN-SPAM Act: All outreach emails must include a valid physical postal address and a functioning unsubscribe mechanism. The Service provides these automatically.
• You must honor opt-out requests within 10 business days (the Service processes these immediately)
• Email subject lines must accurately reflect the content of the message

B2C Neighborhood Prospecting

• Residential outreach enabled by the “My Clients” proximity feature is subject to additional restrictions
• You must not contact individuals on the National Do Not Call Registry via phone or SMS
• SMS communications require prior express consent under the TCPA (Telephone Consumer Protection Act)
• Residential email outreach must comply with CAN-SPAM and include clear identification of the sender

SMS and WhatsApp

• SMS/WhatsApp notifications to your own registered number are transactional and do not require additional consent
• SMS outreach to prospects requires compliance with TCPA and carrier regulations

Ad Targeting

• Contact data used for ad audience building (Facebook Custom Audiences, Google Customer Match) is hashed before upload
• You must comply with Facebook’s Custom Audience Terms and Google’s Customer Match Policy
• You represent that your use of ad targeting is for legitimate business advertising, not surveillance or harassment

9. Platform Kill Switch

The Company reserves the right to immediately suspend or halt all outbound communications (email, SMS, WhatsApp, ad targeting) from any account or across the entire platform at any time, with or without notice, for any reason including but not limited to:

• Suspected violation of these Terms or the Acceptable Use Policy
• Excessive bounce rates, spam complaints, or deliverability issues
• Legal or regulatory requirement
• Protection of the platform’s reputation and other subscribers’ deliverability
• Technical or security incidents

Activation of the kill switch does not constitute termination of your account or subscription. Service will be restored once the triggering issue is resolved.

10. Third-Party Data Restrictions

Customer acknowledges that the Platform incorporates data licensed from third-party data providers under restricted-use terms. Customer agrees to be bound by, and to flow down to any of its end-users or sub-users, the following restrictions:

(a) FCRA and Eligibility Decisions. Customer will not use, and will not permit any end-user to use, Platform data to determine a consumer’s eligibility for credit or insurance for personal, family, or household purposes; employment; any government license or benefit; or any other purpose governed by the Fair Credit Reporting Act (FCRA), 15 U.S.C. § 1681 et seq., or any state-law analogue. The Platform is not a consumer reporting agency, and Platform data may not be used for any FCRA-regulated purpose.

(b) EEA and UK Data Subjects. Customer will not use Platform data to target marketing, advertising, or other commercial offers to data subjects located in the European Economic Area or the United Kingdom, regardless of the data subject’s nationality or Customer’s place of business.

(c) No Sublicensing or Redistribution. Customer will not sublicense, distribute, re-transmit, sell, rent, lease, loan, or otherwise make available to any third party the Platform, the data provided by the Platform, or any reports, lead lists, or derivative materials. The contact and identity data provided through the Platform is for Customer’s internal business use only.

(d) No Service Bureau. Customer will not provide access to the Platform, or any data obtained through the Platform, to any third party on a service-bureau, time-sharing, managed-service, or similar basis.

(e) Automated Decision-Making. Customer will not use Platform data for automated decision-making where such use is restricted or prohibited by applicable law, including but not limited to GDPR Article 22 and analogous state laws.

(f) Lawful Outreach. Customer will use Platform-provided contact information solely for outreach that complies with the CAN-SPAM Act (15 U.S.C. § 7701 et seq.), the Telephone Consumer Protection Act (47 U.S.C. § 227), and other applicable anti-spam, telemarketing, and data-protection laws. Customer will honor opt-out and unsubscribe requests promptly and will not transfer Platform-derived contact information to third parties for outreach.

(g) Material Breach. Customer’s breach of any of the foregoing restrictions is a material breach of these Terms and may result in immediate suspension or termination of Customer’s access to the Platform without refund.

(h) Indemnification. Customer will indemnify, defend, and hold harmless Aisling Consulting Firms LLC, its affiliates, officers, directors, employees, and data providers from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to Customer’s violation of any restriction in this Section.

11. Indemnification

You agree to indemnify, defend, and hold harmless the Company, its officers, directors, employees, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising from or related to:

• Your use of the Service
• Your outreach communications sent through or generated by the Service
• Your violation of these Terms or any applicable law
• Any claim by a third party that your use of the Service infringed their rights
• Your representations to prospects regarding your qualifications, licenses, or insurance
• Any dispute between you and a prospect, customer, or competitor

12. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE COMPANY SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, BUSINESS OPPORTUNITIES, OR GOODWILL, ARISING FROM YOUR USE OF THE SERVICE.

THE COMPANY’S TOTAL LIABILITY FOR ALL CLAIMS RELATED TO THE SERVICE SHALL NOT EXCEED THE AMOUNT YOU PAID TO THE COMPANY IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM.

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.

• We do not guarantee the accuracy or completeness of any lead, signal, or contact data
• We do not guarantee email deliverability, SMS delivery, or ad audience match rates
• We do not guarantee any specific number of leads, conversions, or revenue outcomes
• We are not responsible for actions taken by prospects, competitors, or third parties

13. Intellectual Property

• The Service, including its software, design, and documentation, is owned by the Company and protected by intellectual property laws
• AI-generated outreach content created by the Service is licensed to you for your business use
• You retain ownership of your business data, client addresses, and account information
• You grant us a limited license to process your data as necessary to provide the Service

14. Termination

• You may terminate your account at any time through the dashboard or by contacting us
• We may terminate or suspend your account immediately for violation of these Terms
• Upon termination, your zone claims are released and made available to other subscribers
• We will retain your data for 90 days after termination, then delete it (except as required by law)
• Termination does not relieve you of any obligation to pay outstanding fees
• Sections 2, 3, 10, 11, 12, and 15 survive termination

15. Governing Law and Disputes

These Terms are governed by the laws of the State of Florida, without regard to conflict of law principles. Any dispute arising from these Terms or the Service shall be resolved in the state or federal courts located in Marion County, Florida.

16. Changes to These Terms

We may update these Terms from time to time. We will notify you of material changes by email at least 30 days before the changes take effect. Your continued use of the Service after the effective date constitutes acceptance of the updated Terms.

17. Contact

For questions about these Terms: